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Shalini Bhatt

Google Certified Digital Marketer

DEHRADUN, UTTARAKHAND
WORDPRESS, SEO, SMM, SEM

PREVIOUS: DIGITAL MARKETING EXECUTIVE AT NIMBLE INFORMATICS PVT. LTD.  

EDUCATION: DIPLOMA IN ELECTRONICS & COMM.  

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Personal Details

  • Birthday: 26 MARCH 1994
  • Marital: MARRIED
  • Nationality: INDIAN

About me

I'm a passionate and dedicated professional with a strong background in WordPress development and digital marketing. With two years of hands-on experience in these fields, I have honed my skills and expertise to deliver exceptional results for my clients and employers.
WordPress Development:
I specialize in WordPress development, where I leverage my expertise to create stunning, user-friendly websites that meet the unique needs of businesses and individuals. With a deep understanding of WordPress themes, plugins, and customization options, I have successfully designed and developed numerous websites that are not only visually appealing but also highly functional and optimized for search engines. I have extensive experience in HTML, CSS, JavaScript, and PHP, allowing me to create custom solutions and troubleshoot any technical challenges that arise.
Digital Marketing:
In addition to my WordPress development skills, I have a solid understanding of digital marketing strategies and tactics. I am well-versed in search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, content creation, and analytics. By combining my technical expertise with digital marketing knowledge, I create websites that are not only visually appealing but also optimized for search engines and designed to drive traffic and conversions. I have successfully executed digital marketing campaigns that have helped businesses increase their online visibility, attract new customers, and achieve their marketing goals.
Passion for Results:
What sets me apart is my unwavering commitment to delivering exceptional results. I am driven by a passion for creating impactful digital experiences and helping businesses succeed in the online landscape. I stay up-to-date with the latest industry trends and best practices, ensuring that my work is always innovative and effective. I am a problem solver at heart, and I thrive on finding creative solutions to challenges, whether it's troubleshooting a technical issue or developing a digital marketing strategy to achieve desired outcomes.
Collaborative Approach:
I strongly believe in the power of collaboration and teamwork. Throughout my career, I have worked closely with clients, designers, and marketing teams to understand their goals and objectives. By fostering open communication and actively listening to the needs of stakeholders, I ensure that my work aligns with their vision and expectations. I value feedback and constantly strive to improve and refine my skills to deliver the best possible results.

If you are looking for a skilled WordPress developer and digital marketer who is passionate, detail-oriented, and dedicated to delivering exceptional results, I would love to collaborate with you. Feel free to explore my portfolio and get in touch to discuss how I can help bring your digital projects to life and drive your business forward.

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Experience

FromMarch 2023ToPresent

(3 MONTHS MONTHS)

SERP LEARN ACADEMYDILARAM CHOWK, DEHRADUN UTTARALHAND

Digital Marketing Intern

As a Digital Marketing Intern at SERP Learn Academy, I had the opportunity to gain hands-on experience in various aspects of digital marketing, contributing to the overall success of the organization's marketing initiatives. During my internship, I worked closely with the marketing team and played an integral role in executing effective digital marketing campaigns. Here are some key highlights of my experience:
1. Campaign Management
2. Social Media Marketing
3. Analytics and Reporting
4. Team Collaboration
5. Content Creation
Overall, my experience as a Digital Marketing Intern at Serp Learn Academy provided me with a solid foundation in various digital marketing practices and strategies. I gained valuable skills in campaign management, social media marketing, content creation, analytics, and team collaboration. Through this internship, I developed a strong understanding of the digital marketing landscape and its impact on driving business growth.

FromMarch 2016Tojuly 2018

(2 YEARS 4 MONTHS)

Nimble Informatics Pvt. Ltd.Solan, Himachal Pradesh

Digital Marketing Executive

As a Digital Marketing Executive at Nimble Informatics Pvt. Ltd., I had the privilege of spearheading various digital marketing initiatives and contributing to the company's overall marketing strategy. In this role, I played a key role in driving brand awareness, increasing website traffic, and generating leads through effective digital marketing campaigns. Here are the key highlights of my experience:
1. Digital Strategy Development:

  • Collaborated with the marketing team to develop comprehensive digital marketing strategies aligned with the company's business objectives.
  • Conducted market research and competitor analysis to identify target audience segments, assess market trends, and identify opportunities for growth.
    2. Search Engine Optimization (SEO):
  • Conducted thorough keyword research and analysis to optimize website content, meta tags, and URLs for improved search engine rankings.
  • Implemented on-page and off-page SEO techniques, including link building, content optimization, and website structure enhancements.
  • Monitored website performance using SEO tools, identified areas for improvement, and implemented strategies to increase organic traffic and conversions.
    3. Pay-Per-Click (PPC) Advertising:
  • Managed PPC campaigns on platforms such as Google Ads, Facebook Ads, and LinkedIn Ads, ensuring optimal campaign performance within allocated budgets.
  • Conducted keyword research, crafted compelling ad copies, and optimized landing pages to maximize click-through rates (CTR) and conversion rates (CVR).
  • Monitored campaign metrics, including impressions, clicks, and cost-per-acquisition (CPA), and made data-driven optimizations to improve ROI.
    4. Social Media Marketing:
  • Developed and executed social media marketing strategies across platforms such as Facebook, Twitter, LinkedIn, and Instagram.
  • Created engaging and shareable content to drive audience engagement and increase brand awareness.
  • Monitored social media channels, responded to customer inquiries, and managed online reputation to maintain a positive brand image.
    5. Content Marketing:
  • Created and optimized high-quality content, including blog posts, articles, and whitepapers, to attract and engage target audiences.
  • Developed a content calendar and implemented content distribution strategies to maximize reach and drive website traffic.
  • Collaborated with internal subject matter experts to create thought leadership content, positioning the company as an industry authority.
    6. Analytics and Reporting:
  • Utilized web analytics tools, such as Google Analytics and social media insights, to track key performance indicators (KPIs) and provide data-driven insights.
  • Generated regular reports on campaign performance, website traffic, and user behavior, and presented findings to the management team.
  • Made data-driven recommendations to optimize marketing strategies and improve overall performance.

    My experience as a Digital Marketing Executive at Nimble Informatics Pvt. Ltd. equipped me with a diverse skill set encompassing digital strategy development, SEO, PPC advertising, social media marketing, content creation, analytics, and team collaboration. I am confident that the knowledge and expertise gained during this role will enable me to make a valuable contribution to any digital marketing team.

  • Education

    Skills & language

    Start up
    Innovation
    Products
    Css
    Javascript
    Business
    E-commerce
    Creative

    Languages

    • EnglishEnglish:ADVANCED
    • HINDIHINDI:Advanced

    Portfolio


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